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Mindscape partner conference update

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With one day left at the Microsoft Worldwide Partner Conference it seems appropriate to make an update on how the event is going for us.

Overall observations and thoughts:

• The event is huge, there is significant opportunities to get feedback from people who may have never seen your products and who are often key decision makers – feedback on pricing, what benefits they expect to see etc is easily accessible
• The New Zealand connection has been a hit – I was dubious of the effect it would have but it has worked well with a large number of people actively seeking out the NZ stand and loving the t-shirts. It’s been fantastic to have NZ attendees who aren’t exhibiting all wearing the t-shirts which effectively advertise the stand – thanks!
• The organisation and logistics are impressive – so far everything has been done effectively flawlessly which is amazing given the scale

A quick snap of the Mindscape part of the NZ stand:

Tomorrow is the last day and with that we’ll be dismantling at the end of the day and heading back to New Zealand on Friday, arriving on Sunday.

I’d urge other companies to get involved with the WPC in future if they possibly can. Now, back to preparing to meet more new people!

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Posted by John-Daniel Trask on 9 July 2008

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